Arnie Palmer and his infamous 12

by J.I.B. Jones

February 9, 2021

Arnold Palmer teeing off at Rancho Municipal Golf Course.

Today we’re looking back 60-years to the 35th Los Angeles Open at Rancho Municipal Golf Course and remembering the 12 that shook the world! The one scored by the late great, handsome, swashbuckling golfer, Arnold Palmer, on his 18th hole of the 1961 tournament.

I also want to share with you how Arnie’s story has been remembered over the years, so, after the “overview” you will find selected quotes from various news sources describing how he got the 12. Arnold himself was asked about it more than a few too many times!

Overview

The 35th Los Angeles Open (“Golf’s Golden Tournament”) was presented by the L.A. Junior Chamber of Commerce and the Southern California Professional Golfers Association. The Rancho Municipal Golf Course measured 7,131 yards and was a “par” 71. The professionals played the course with the front and back nine’s reversed, starting at the regular 10th hole. And like today, some players started on the 1st, and some on the 10th. Also traditional at Rancho for the Los Angeles Open, the Open was played from Friday to Monday. Thursday was Pro-Am day. Television forced the Thursday-Sunday change in 1966.

Interestingly Arnold Palmer “tee’d off” on the 10th, the regular 1st hole, on Friday at 12:14 P.M., playing with Billy Casper (71) and Bo Wininger (74). When he reached the 508 yard par-5 eighteenth hole he needed “par” to finish one-under 70 and stay in contention, but he spoiled it.  

Palmer’s drive was perfect and went 270 yards to the middle of the fairway, leaving him a 238 yard uphill shot to a raised green at the end of a 50 yard-wide funnel of “Out of Bounds” fences.

For his second and fourth shots Arnie hit over the 25 foot high driving range fence on the right, and then put his 6th and 8th shots into the middle of Patricia Avenue on the left, with one ball crossing Pico Boulevard. For his 10th stroke he ended up over the flag on the apron of the green on a downhill lie. His approach was short, and his one-putt earned him the 12, scoring 77 for the round. It put him 10-strokes behind the leader Ted Kroll, and led to him missing his only cut of the year by one stroke when he scored 72 in Saturday’s second round.

After the L.A. Open Arnie sped off to San Diego and won the tournament, followed by wins at Phoenix, Baton Rouge, Texas, and topping off his summer by winning the Open Championship at Royal Birkdale in England.

The Stories

1961 01 07 – LA Times – Dick Hyland says: R, R, L, L

“Palmer took a 3-wood and swung. The ball shot straight as an arrow, high and to his right – six feet out of bounds over the 25 foot fence guarding the driving range.

Palmer dropped a ball, swung again. Again out of bounds. Same place.

Again he dropped a ball. Palmer corrected his grip and stance. Overcorrected. Bang. Out of bounds again, this time hole high over the grandstand and 30-ft high fence bordering Patricia Ave.

Palmer did not hesitate. He dropped another ball over his shoulder, stepped back, addressed the ball – and hit it out of  bounds behind the stands again!

The fifth ball he played on the hole, for his 10th shot, Palmer slapped past the pin onto the green, the first player to hit past the pin on the long hole all day. The ball trickled a foot off the far side of the green onto the apron 25 ft. from the pin. Palmer finally went into the cup with his 12th stroke.

‘A nice round number.’ he mumbled writing it on the card. The crowd cheered him loudly.

‘What were you trying to do?’

‘I was just trying to get the ball on the green.’

‘What happened?’

‘I just hit some bad shots.’ “

1961 01 07 – LA Times – Paul Zimmerman says: R, R, L, L

“He pushed his first fairway shot over the fence into the driving range. The second went the same place, as Arnold struck with his No. 3 wood.

Boom! went the third high over the screen onto Patricia Ave., as he hooked badly trying to adjust. The fourth one looped into the same place and rolled to Pico.

‘What were you trying to do?‘ someone asked naively.

‘I was just trying to get the ball on the green,‘ was Palmer’s retort as a thin grin broke across his handsome face.“

1961 01 07 – NYT – Arnold Palmer Says: R, R, L, L

“ ‘I pushed a No. 3 wood out of bounds into the practice fairway the first time. Then I pushed another one about in the same spot.‘

‘It is possible I over corrected on the third one and knocked that clear out of the course on the opposite side of the fairways and clear out on the highway. The fourth one went right with it.‘

‘It was a nice round figure, that 12,‘ he quipped as he walked off the El Rancho course, appearing only slightly perturbed.”

1965 01 07 – LA Times – Bill Shirley says: L, R, L, R

“He knocked his second shot out of bounds to the left, dropped another ball and hit it out of bounds to the right…He tried again – and hit another shot out of bounds to the left. Shot No. 5 sailed out of bounds, this time to the right again, presumably to keep the score even.”

1967 01 27 – LA Times – Charles Maher says: L, R, L, R

“On his second shot…Palmer hit a ball right down the middle. That is, it was right down the middle of Patricia Avenue, which borders the course on the west.

Palmer then shot out of bounds on the east side, knocked another ball onto Patricia Avenue, went out of bounds once more in the east…”

1968 01 21 – LA Times – Patrick McNulty says: L, R, L, R

“Palmer blasted off with another power shot that carried 250 yards. Unfortunately, the shot hooked badly, finally bouncing out of bounds on the road.

            Then: Whammo! another Palmer shot, this time slicing over into the driving range…dropped another ball. Incredibly this ball too began curving left, falling into the street…Another ball and another slice…”

1982 01 13 – UPI – Plaque says: R, R, L, L. – Palmer says: R, L, L, R

“A permanent plaque describes the 12 as follows: After hitting a perfect drive, Palmer sliced two balls into the driving range and followed with two hooks onto Patricia Avenue, which runs alongside the ninth fairway. He reached the green with his 10th shot and two-putted for his 12.

Palmer, understandably, says he doesn’t remember all the details of the fateful day in the first round of the 1961 tournament. But he said the plaque is wrong.

‘After a pretty good drive, my next shot, a 3-wood, hit the top of the fence before going into the driving range,’ he said. ‘Then my next shot hooked over the fence. I think my next shot went left, too, then the next one went to the driving range again.’ “

1983 01 13 – LA Times – Shav Glick – two right, two left

Palmer –  “ ‘The plaque is wrong, though, it wasn’t the first round, it was the second round.’ “

1987 07 18 – Washington Post – Arnold Palmer says: L, R, L, R.

“I took 12 on a par-5 in the L.A. Open once: I wanted to knock a 3-wood on the green, but put it out of bounds to the left. I hit it again and put it out of bounds on the right. Then the left again, and then the right again. A guy in the press asked me, `How’d you make 12?’ {Pause. Wink.} I said I missed a 20-foot putt for 11.”

1990 10 25 – LA Times – Dan Hafner – Palmer says: R, L, R, L.?

“It was Palmer’s last hole of the second round on Jan. 6, 1961. He drove the ball 275 yards up the middle of the fairway.

‘The plaque says it was the first round, but it was the second,‘ Palmer recalled. ‘I knew that I needed a birdie for a 68, and an eagle would put me close to the lead.‘

‘I went for the green in two, using a three-wood. It soared over the fence into the driving range.’

Asked why he didn’t then play it safe, Palmer said, ‘Well, I still had a chance to make par.’

Palmer hit the next shot into the road on the left, then stubbornly hit two more out of bounds.

‘I had to make a tough putt just to get my 12,’ he said, laughing. ‘Instead of being close to the lead, I missed the cut.’

‘I think you could say there was no lasting effect. I won the next two tournaments on the tour and then had three winning tournaments at Rancho in future years. I’ve always enjoyed playing there.’ “

1991 04 07 – LA Times – Mal Florence – Palmer says: 4 balls out of bounds

“He then proceeded to hit four balls out of bounds and missed the cut.

‘I was devastated,’ he said. ‘I went to the VIP tent and ordered a beer. I was mulling over what happened, and J. Paul Getty was in there and he said. ‘How in the world could a player of your caliber do that?’ I said, ‘Well, I missed a 20-foot putt for an 11.’ ”

1993 10 17 – OC Register – John Strege – Palmer says: R, R, L, L

“Palmer put his drive in the fairway, then pushed his next two shots right, into the driving range. He hooked two shots out of bounds, onto Patricia Ave. He then hit the green and took two putts.

Later he was asked how he made 12.

‘I missed a three-footer for 11,’ he said.”

2014 05 08 – TV Week – Chuck Ross – Palmers says: R, R, L, L

“ ‘…pushed the first two shots – hooked two onto road.’ ”

Arnie Palmer and his infamous 12 by J.I.B. Jones
©2021 JIBJONES Golf Historical Society

71 Years of the Rancho Park Golf Course!

Rancho Municipal Golf Course opened on July 3, 1949, with a Bob Hope exhibition, followed by the U.S.G.A. Public Links championship, and has continued to host numerous golf championships on its hallow green ever since.

A modern view of Rancho Park golf course – ©2019 jib jones

Always one of the busiest golf courses in America, Rancho’s rolling hills, lofted trees, wide fairways, minimal rough and small greens, can still challenge and enchant, despite existing in a playing condition more akin to the 1980s than television golf.

The 3rd hole (#12) in the 1963 Los Angeles open at Rancho Park – ©2019 jib jones

The Los Angeles Open was held at Rancho between 1956 and 1983, when it was a major civic event, drawing thousands of spectators, and where Arnie’s Army really began.

The Open’s early-January date was the first of the professional season, and often enhanced by fog, wind, cold and rain, making for great competition. When Rancho was in championship form, with double cut greens, deep rough and narrow fairways, the pros almost never “ate up” the course.

Looking over today’s 4th green at the 5th fairway at Rancho Park in 1958 – ©2019 jib jones

The lowest Los Angeles Open score on Rancho was 268 by 23 year-old Phil Rodgers in 1962, the same year Jack Nicklaus entered his first championship and finished in last place. Rodgers had a 62 in the final round! Phil also won the 1954 Junior L.A. Open at Rancho, beating runner-up and National Junior champion Al Geiberger by seven strokes.

Arnold Palmer on the range at Rancho during the 1963 L.A. Open.

Rancho’s next lowest L.A. Open score was Arnold Palmer‘s 269 in 1967.

Gil Morgan managed 270 in the last L.A. Open at Rancho in 1983. This compares to Lanny Watkins’s record score of 264 in 1985, Fred Couples’ 266 in 1990, and Chip Beck and Mike Weir’s 267 in 1988 and 2004 respectively, all scored on the Riviera Country Club course.

Happy 71st Birthday Rancho!

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Rancho Golf Course – July 17, 1949

Rancho’s 1949, # 9. Now the location of #10 tee. The hole was reversed in 1952.

After the Bob Hope Exhibition on July 3, followed by the United States Golf Association Public Links championship, the Rancho golf course opened to the Public on July 17, 1949. Greens fees were $1 for 18 holes!

The Los Angeles Times reported that,

“A capacity play of 400 golfers crowded the new Rancho municipal course yesterday on the first day of public use of the city’s latest 18-hole links.”

“From 4:40 a.m., when the clubhouse doors were open and several score early waitees headed for the starter’s window, until 6 o’clock when the place was jumping. By 7 a.m. a four-hour wait was needed to get a starting time at the first tee.”

“Weekday play at Rancho will start at 6 a.m.”

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57th L.A. Open at Rancho Park, Los Angeles

In 1983, the 57th Glen Campbell Los Angeles Open returned to the 6638-yard Rancho Park Golf Course for one year, while Riviera Country Club hosted the PGA Championship.

The L.A. Open was played at Rancho from 1955 to 1972 (minus 1968 at Brookside Park), and most recently in 1983. The Rancho golf course has been home to three permanent golf clubs, and more than 100,000 local and visiting golfers, every year, since 1949. The excitement level of having the professionals at Rancho was always high, with so many of the spectators knowing the course from first hand experience, and the tournament having the full support of the community, and the city of Los Angeles, it isn’t hard to imagine that L.A. Open’s at Rancho were a big success!

In 1983, the pro-amateur featured former U.S. President Gerald Ford, Jack Lemmon, Fred MacMurray, Mike Douglas, Robert Stack, Monty Hall, Dick Martin, Johnny Mathis, Foster Brooks, Scatman Crothers, Wayne Rodgers, Tommy Lasorda, and Steve Garvey, who all entertained the fans.

The professional competition included, Tom Watson, Arnold Palmer, Johnny Miller, Craig Stadler, Dave Stockton, Jim Dent, Lee Trevino, Payne Stewart, Roger Dunn, Charlie Sifford, Jim Thorpe, Bobby Clampett, Roger Maltbie, Larry Mize, Bobbie Wadkins, Fuzzy Zoeller, Mac O’Grady, and others.

53-year old Arnold Palmer opened with a 66, and even led for five holes during the final round! Nowhere on tour has Arnie had more love and support than from his fans at Rancho! And he always deserved it!

Gil Morgan won the title, his second LA Open, scoring 270 over 72 holes.

Previous LA Open winner at Rancho, George Archer, scored a record 61 in the third round, making back to back eagles on No. 8 and 9 (#17 & #18).

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Rancho Municipal Golf Course Opening Exhibition, July 3, 1949

Bob Hope on Sunday July 3, 1949, teeing off first at the new Rancho Municipal Golf Course (photo L.A. Times).

Over 2500 fans turned out to see Bob Hope and Johnny Dawson lose their match to George Von Elm and Bruce McCormick at the opening of the city of Los Angeles’s new Rancho Municipal Golf Course on July 3, 1949.

According to the press, Hope was beaten, but not silenced!

Johnny Dawson and George Von Elm were advisors to William “Bill” Johnson and William P. “Billy” Bell in the design and construction of the new championship golf course, and the Nine hole Par 3 course. Both layouts were built on the site of W. Herbert Fowler’s 1921-1944, Hotel Ambassador/Rancho Golf Club course.

Legends of golf teeing off on hole 10 – Rating Rancho – March 1949.

The most historic photo ever taken of Southern California legends!

Bell designed and built over 60 golf courses in California, Arizona and Hawaii.
Dawson a 5-time So Cal Amateur champion, course architect, and 1949 U.S. Walker Cup Team.
McCormick was 1937 U.S. Amateur Public Links, twice Cal State, three time So Cal Amateur champion, and 1949 Walker Cup Team.
Luxford was the Father of Celebrity golf, ran Crosby’s Clambake, S.C.G.A. President, L.A. Open fundraiser, and President of the L.A. Recreation and Parks Commission.
Johnson worked for Bell as Greenkeeper at: Royal Palms, L.A. Rec. and Parks Griffith Park, Architect with Bell and Billy Bell Junior.
Von Elm was multiple So Cal, Cal State, Trans Mississippi amateur champion. He beat his 1926 U.S. Walker Cup team mate, Bobby Jones, to win the 1926 U.S. Amateur, while playing for the Rancho Golf Club!
Hunter was the son of Henry Hunter, Royal Cinque Ports Greenkeeper/Professional, and nephew of Ramsey Hunter, designer of Royal St. Georges. He was 1921 British Amateur champion. Rancho Golf Club secretary and Von Elm partner in SCGA Team Play. Founder of the L.A. Open, and Riviera Country Club head professional for decades.

Bill Johnson with Scotty MacDonald who was Rancho’s first green keeper.

The Recreation and Park Department held their official municipal opening on Friday, July 8, 1949. The next day the new course hosted the 24th U.S.G.A. Public Links Championship ( July 9 to July 16).

The founders of the new Rancho Golf Club met on July 10, 1949 at Riviera Country Club – Frank Andrews, Lefty Poulin, Pepper Reinhart Brenkus, Gene Andrews, Dorothy Packham, Irene Lacey, Harry Packham, and Charlie Lacey (head pro).

The Rancho Golf Course opened to the general public on July 17, 1949.


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Experts Rate Rancho Park Golf Course (1949)

Here is a group of Southern California golf legends posing on the 10th tee of the new Rancho golf course, on that magic day in 1949 when they first rated the course!

An article from the Los Angeles Times from March 24, 1949:

The new Rancho golf course received its baptism of fire yesterday when eight local links expert tested the course for the first time.

The purpose of their play was to give the course a handicap par rating and also to list the holes in order of difficulty for the score cards. The course will not be opened officially until it is the scene of the National Public Links championship July 11-16. The links will be available for public play following that time.

Wille Hunter, pro at Riviera, and Johnny Dawson, Lakeside amateur, scored 70s yesterday. Harold Dawson, executive secretary of the Southern California Golf Association, and a 7-handicap golfer, scored a 77. J.C. Cunningham, a public links official and a 12 handicapper, scored 82 and Bill Johnson, L.A. city golf course manager, a 16 handicapper, had 87.

Others in the group did not play full rounds. They were Maurie Luxford, president of the City Recreation and Park Commission; George Von Elm and Golf Architect Billy Bell.

Course Rated

Johnny Dawson gave the course a par rating of 70.9 and Harold Dawson rated it 70.7. The actual par will be 71. The second hole, 445-yard 4-par, was judged the most difficult and the 16th, a 179-yard 3-par, rated the easiest.

Rancho, at Pico Blvd. and Patricia Ave., is on the site of the old Rancho course, which has been closed for several years.

Transcribed by J.Jones, Rancho Park Golf Club historian.

1949 Rancho Golf Course Opening Score Card

© 2018 golfhistoricalsociety.org & J.I.B. Jones.

The Rancho Golf Course Opening (1949)

24th Amateur Public Links Championship at Rancho Golf Course. Green #2 in background.

After three years of construction and “one and a quarter million cubic yards of earth” moved, the new municipal Rancho Golf Course opened with the 24th Amateur Public Links Championship of the United States Golf Association in July 1949.

The Golf division of the Recreation and Parks Department of the City of Los Angeles purchased the old Rancho Golf Club for $225,643, mostly to cover overdue Los Angeles County tax bills, in 1946.

“One of the truly amazing circumstances in this land purchase and its subsequent development, is the fact that this entire golf course project has been carried out not by the use of tax funds, but with surplus revenues from the operation of other city golf courses, principally those of Griffith Park. Despite a very modest schedule of fees, the City by careful operation and a program of savings accumulated a sufficient fund not only to buy the Rancho property but also to pay for the complete golf course development aggregating altogether in excess of three-quarters of a million dollars.” 1

1947 Plan for Rancho Golf Course

“Rancho Golf course has been designed with the expert advice and consultation of the well-known golf architect, William Bell, George Von Elm, the former National Amateur Champion and Johnny Dawson, famous amateur; general direction of the construction and development of the course was carried out by William Johnson, manager of Los Angeles City golf courses.” 1

“The most careful thought was given to every possible angle of golf play. For example, the direction of fairways was determined with full consideration of both morning and afternoon sun, prevailing winds and the contour of the ground. With the realization that there are more golfers who slice their shots than those who hook them, the course was designed so that sliced shots would remain in bounds but only badly hooked shots go out of bounds.” 1

Rancho’s fifteenth in 1949.

“Greens were placed so as to have adequate air circulation, and each green, tee and fairway was given an individual characteristic with special plantings of shrubs and other landscape features. More than 20,000 trees and shrubs have been used.” 1

“Fairways run parallel with valleys and canyons instead of across them, so as to make easier walking, and tees have been made in such a way that players will not have to walk across the green to get to the next tee.” 1

1949 Rancho club house, looking back down the 10th fairway to the tee. Now the driving range.

Here is the article from the opening program about the Rancho Golf Course:

1949 07 09 - USGA Public Links at Rancho Golf Course - small 1

1 the 24th Amateur Public Links Championship of the United States Golf Association

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Armand Hammer, Holmby Park Golf Course – May 18, 1929


Armand Hammer, Holmby Park golf course

by J.I.B. Jones

1926_artist_drawing_proposed_Holmby_Hills_Park
1926 Proposal for Holmby Park

Before California statehood in 1850, Holmby Park was part of the 4438 acre Rancho San Jose de Buenos Ayres where Don Benito Wilson raised cattle. In 1884 the ranch was purchased by John Wolfskill, a forty-niner, and former state Senator, who also owned the 13,000-acre Escondido ranch in San Diego County. The land was known as the Wolfskill ranch before being sold to a syndicate who laid out the boomtown of Sunset in 1887. After the town failed Wolfskill regained ownership in all but a few of the sold lots.

In 1919 Arthur Letts, Sr., the merchant prince of Los Angeles, and the founder of Broadway Department Stores, bought the remaining 3296 acre Wolfskill Ranch for subdivision. The boundaries were roughly Sunset Boulevard on the north, Pico blvd on the south, and from the Los Angeles Country Club to Sepulveda boulevard east to west. The area was marketed by the Janss Investment Corporation and named Westwood. The southeastern section, which included the future Century City, was called Westwood Hills.

1905_letts_holmby_house
Holmby House, Laughlin Park, Rancho Los Felis

L.A.C.C. member Arthur Letts named the Holmby Hills area, as he had his nearby home in Laughlin Park, Holmby House. In 1927, his golfing mad son, Arthur Letts Jr., built his own rambling English house overlooking the country club. It became the infamous Playboy Mansion West in 1971.

It was the company of Letts’ son in law Harold Janss who donated the land in 1926 to the city of Los Angeles, and it was Park Commissioner Van Griffith, son of Griffith Park donor Griffith J. Griffith, who was the father of the new idea of a bowling green and a pony golf course for the park.

1936_holmby_bowling_ad_clip
1936 Janss Investment Corporation advert

The 18-hole Pony golf course opened on May 18, 1929, with a week long public golf tournament, with two trophy cups donated by Harold Janss, “to the man and woman with the lowest gross scores.”

William P. Bell designed the original layout, which was revamped in 1940 under Parks superintendent William Johnson. Alterations, mainly due to providing common park areas at the north end of the park, have reduced the size of the course over the years.

In 1981 Holmby Park Golf Course was threatened with closure due to a city of Los Angeles budget crisis. It was saved at the last minute by neighbors Hugh Hefner of Playboy Mansion West (the Arthur Letts Jr. house), and Occidental Petroleum billionaire, Armand Hammer, whose name now adorns the course.

2012 - holmby - hole and clubhouse sm
Holmby Park green and clubhouse in January 2012

The City of Los Angeles has been operating the 18-hole pony course and bowling green since 1929.

Happy Birthday Holmby Park!


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Copyright ©2010-2019

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A New Arnold Palmer Plaque Dedicated at Rancho Park Golf Course

The 18th tee of Rancho Park golf course, at the re-dedication of the Arnold Palmer plaque, May 17.

On Wednesday last, a new Arnold Palmer plaque was dedicated, commemorating his score of 12, on Rancho Park’s par-five 18th hole, during the first round of the 1961 L.A. Open.  The original plaque was dedicated in 1963, and later stolen. A replacement “stone” was installed by the Recreation and Parks Department.

This beautiful new plaque, designed by graphic artist and Rancho Park golf club champion, Ed Passarelli, is the permanent replacement, being a combination of a re-creation of the original plaque, plus a map of the hole, with a description of the strokes taken by Mr Palmer, plus an embossed photograph.

The idea for replacing the replacement of the original plaque, and the execution of the plan to use it to raise money for junior golf, was all Phil Baugh, of the First Tee of Los Angeles.

Arnold would be proud.

After her speech, golf legend Amy Alcott, tee’d up a ball, and played the 18th hole, with a gallery of supporters and guests, she made some beautiful strokes, easily scoring a par 5, with never an inclination of the “heart warming” 3-woods that Arnold experienced in January 1961!

From left to right in the photo:

  • Amy Alcott – LPGA & World Golf Hall of Fame member
  • John Jones – Rancho Park GC Historian & Grammy Award winner
  • Phil Bough – ED LAJCC Charity Foundation/The First Tee of Los Angeles
  • Ed Passarelli – Plaque Designer
  • Laura Bauernfiend – Golf Manager, LA City Rec. & Parks
  • Paul  Koretz – LA Councilmember, 5th District